Senior Product Marketing Manager

Amy Ward leads commercialization strategy at Envisio. She has over ten years of experience across marketing, sales, customer success, and product development, specializing in uncovering customer insights that inform product strategy and drive market success.

At Envisio, Amy conducts customer interviews and competitive research, develops product-market fit strategies, builds interactive demos and use-case frameworks, and creates digital assets including website videos, product graphics, and content. She collaborates cross-functionally with internal teams and external partners to bring new products to market and ensure product value is communicated clearly and consistently across all touchpoints.

Areas of Focus

• New product launches
• Feature releases and enhancements
• Consulting service offerings

Credentials, Qualifications, & Professional Training

• AI & Agentic Workflows Foundations, How To Scale A Business With AI 
• Product Marketing Certified – Core, Product Marketing Alliance 
• Product Marketing Level Three (PMC-III) – Foundations, Market, and Launch, Pragmatic Institute
• Marketing Communications Diploma, British Columbia Institute of Technology 
• Event Marketing Associate Certificate, British Columbia Institute of Technology 
• Hospitality and Hotel Management Certificate, Canadian Tourism College