Your organization has tons of data, in fact, you’re probably drowning in it. And many of you are scrambling to find effective ways to use and share it. One way jurisdictions deal with this is to create open data portals, but unless it’s done in context, the raw data has no intrinsic meaning and puts you at risk for others framing narratives around it.
Join this webinar to learn:
- how to make sense of all the facts and figures
- create compelling visuals and narratives
- advocate for good performance management practices in your organization.
Learn how Scottsdale, Arizona communicates progress, celebrates results, and builds trust with their community using data. We’ll share best practices and lessons learned that will help you use data more effectively in your communications.
Duration: 1 hour
Host: City-County Communications & Marketing Association
Kelly B. Corsette, Communications & Public Affairs Director, City of Scottsdale, AZ
Kelly has more than 20 years of experience in local government communications and has served with the City of Scottsdale since 2010. He oversees media relations, citizen and employee communications, web content and social media programs, government cable television and video production operations. Before entering municipal service, he served five years as a Surface Warfare Officer in the United States Navy. He holds a bachelor’s degree in video production from the University of Arizona, and a master’s degree in communications studies from Arizona State University.
Kevin Knutson, Envisio Solutions
Kevin has nearly 30 years of experience in local government and is recognized as a national expert in local government communications, strategic planning, performance management, and long-term financial planning. Prior to joining Envisio, he served as Regional Vice President for Management Partners, a local government consulting firm, overseeing more than 200 projects for 142 cities, counties, and districts. Kevin served as director of community relations in Reno, NV; and as director of communications and marketing for Coral Springs, FL. He has a bachelor’s degree in English and master’s in creative writing, both from Florida International University. Kevin was 3CMA’s 2011 Communicator of the Year.